Barbie Forteza Joins 9 Young-Basic as First-Ever Ambassador
9 Young-Basic, the newest collagen brand in the Philippines, marked its official launch with a grand celebration featuring its first brand ambassador, multi-awarded actress and Gen Z icon Barbie Forteza. The highly anticipated event brought together media partners, influencers, and industry leaders to witness a new era of self-care and radiance, as the brand unveiled its mission to empower individuals to live their glow every day.
Youthfulness and radiance took center stage as 9 Young-Basic officially launched on December 5, introducing Kapuso Primetime Princess and multi-awarded actress Barbie Forteza as its first-ever brand ambassador. Held amidst an elegant celebration, the event highlighted the brand’s commitment to promoting glowing skin and vitality, perfectly aligned with its campaign, #LiveYoungWith9Young.
The digital ad featuring Forteza—unveiled during the event—showcases her natural charm and confidence, emphasizing the transformative benefits of 9 Young-Basic. In the campaign, Forteza says, “For me, living young is about self-love and confidence. It’s not just about how you look but how you feel every day.”
Barbie Forteza: The Perfect Choice
Forteza’s relatable charm and inspiring confidence make her the ideal face for 9 Young-Basic. At the launch, Anne Puno-Ignacio, AVP of Talent Sales, Imaging, and Branding at GMA Sparkle, remarked, “Barbie embodies everything the brand stands for—youthfulness, authenticity, and self-confidence.”
Barbie Forteza embodies the vibrant, relatable, and aspirational qualities that align perfectly with the brand’s vision of celebrating confidence and natural radiance.
Also known for her versatility as an award-winning actress and her genuine, down-to-earth personality, Barbie resonates deeply with a broad audience that spans Gen Z to young adults—a demographic that values authenticity and self-care.
Furthermore, Barbie’s journey as an influential public figure with relatable charm and undeniable star power creates an authentic connection that reinforces 9 Young Basic’s mission to promote beauty and wellness that’s attainable and inspiring.
The said launch featured an exclusive sneak peek into her digital ad, and exciting giveaways, including Christmas bundles and limited-edition collectibles. Fans are also invited to join Barbie Forteza live on December 9, where more surprises await, including the chance to win smartphones and tablets.
