Trainers, have you heard of it?

Pokémon runs 30 years already and fans across the country are looking forward to a surprise as SM Supermalls has officially partnered with the biggest global media franchise of all time. This event is one of Pokémon’s biggest celebrations so far, too.

To celebrate Pokemon’s 30th Anniversary, SM Supermalls will be a host for a nationwide celebration, with exclusive experiences, activities that fans will enjoy, and most importantly– a limited-time Pokémon Center POP-UP STORE is finally here in the Philippines!

Beginning from October 2026 to March 2027 only, “Celebrate 30 Years of Pokémon at SM Malls” is about to make a breakthrough for fans of every generation to unite for a huge, unforgettable celebration with merchandise, experiences, and moments that are all exclusively for every Pokemon nerd to enjoy.

A LEVEL UP: POKEMON CENTER POP-UP STORE IN THE PHILIPPINES?!

Who wouldn’t go crazy about the Pokémon Center POP-STORE? Now,Filipino Pokemon fans will have the chance to visit the official store as it opens sooner at SM Mall Of Asia.

This will be open from October 2026 until January 2027, letting fans have a long period of time to have a real-time Pokemon experience without taking a flight off the country.

Also, here are extensive lineup of the official merch from Pokemon:

-Exclusive 30th Anniversary commemorative merchandise

-Popular Pokémon plushies

-Exclusive Pokémon Center Original products

-Pokémon Trading Card Game products

-Collectibles and accessories

VICTORY ROADS: SM SUPERMALLS OFFERING THE BIG-TIME EXPERIENCES

The adventure doesn’t stop at SM MOA.

This anniversary event will also be launched at chosen SM Supermalls. Check this out, just in case you’ll have the nearer access of this Pokemon experience:

-SM East Ortigas
-SM Southmall
-SM North EDSA
–SM Marikina
-SM Seaside Cebu
-SM Davao
-SM CDO Downtown

Indeed, this celebration is inclusively inviting every Trainer from the country to join the fun. And have this once in a lifetime experience of being a Pokemon fan. Gather your family, friends, your co-nerds to come together and make the most of it as a die-hard fan of this Japanese media franchise.

THIS IS NOT JUST AN EVENT– THIS IS A BADGE EARNED FOR FILIPINO TRAINERS

Through its video games, animated series, trading card game, and iconic characters, Pokémon has inspired generations for almost thirty years. One of the largest Pokémon events in Philippine history took place with the opening of the nation’s first Pokémon Center POP-UP STORE and a nationwide mall celebration.

“Celebrate 30 Years of Pokémon at SM Malls” offers an experience worthy of Pokémon’s milestone anniversary, whether you’re looking for exclusive collectibles, learning the Pokémon Trading Card Game, playing the newest Nintendo Switch 2 games, meeting your favorite Pokémon, or just celebrating childhood memories with family and friends.

Trainers from all over the Philippines are invited to commemorate 30 amazing years of exploration, friendship, and adventure—only at SM Supermalls—starting in October.

The celebration is just getting underway, and the adventure is still ongoing.

Visit your favorite SM Supermalls to fully embrace the Pokémon universe in the Philippines. Go to www.smsupermalls.com or follow @smsupermalls on social media for additional news.

Don’t miss this chance, Trainers!